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The Pros and Cons of

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K-pop B2B: Fueling the Global Merchandise Boom<br/>The Korean pop B2B market is a fast-growing sector, connecting manufacturers with retailers to deliver authentic merchandise to fans worldwide

How to Explain to Your Mom

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The Tech Behind K-pop Lightsticks<br/>K-pop lightsticks are high-tech, with features like Bluetooth and customizable lights. In 2025, lightsticks like BTS’s ARMY Bomb and SEVENTEEN’s Carat Bong create immersive concert experiences