Most SEO agencies are stuck in a service trap that keeps margins around 30...

https://www.beacon-bookmarks.win/retainers-keep-you-stuck-at-30-margins-because-they-re-just-trading-your-time

Most SEO agencies are stuck in a service trap that keeps margins around 30 percent. If you turn your internal workflows into a simple tool, you can hit software margins of 70 percent or more. Stop selling your hours and start building an asset.