Chasing blue-link rankings is a waste of time when AI Overviews are cutting EU...

https://smart-wiki.win/index.php/How_Do_I_Measure_Brand_Visibility_Before_a_Click_Happens%3F

Chasing blue-link rankings is a waste of time when AI Overviews are cutting EU click-through rates by about 30 percent. We have moved into a zero-click world where visibility happens inside the search result itself